EMBR AI & Automation is a Johannesburg company building AI and automation people actually use, for South African businesses of roughly 50 to 500 staff. We start with how people actually work, not how the process is documented, measure what every layer costs in hours per week, then build something good enough that people choose it over the workaround.
Last reviewed 30 September 2026
Johannesburg
Based here, working across South Africa
50 to 500
Staff at the businesses we work with
Fixed fee
Agreed in writing before work starts. No hourly billing
90 days
When we take the same measurement again
2 working days
Reply time on every enquiry
hello@embrworks.co.za
The only address you need
Why EMBR?
An ember is the heat still alive at the centre.
No business sets out to build a workaround economy. It settles. Every system bought and half-adopted, every process replaced but never switched off, stays where it was put. We take a sample, date every layer, measure how many hours each one costs, and build what reaches the core.
What do we believe?
Every layer was a sensible decision at the time. We date layers; we don't judge them.
The best system isn't the one people are told to use. It's the one they choose.
The workaround isn't a symptom of bad staff. It's a review of your systems, written by the people who use them.
Everyone selling AI has an incentive to find AI-shaped problems. We have that incentive too. The difference is what we do with it.
We get paid for the fix, not the technology.
FIG. 01 · Sample, a short columnA short sample: three layers, 4.5 hours a week. Good news is less depth, not a new colour. Illustrative.
How do we work?
One fixed fee, in writing, before work starts. No hourly billing. Changes are new scope, agreed and priced, never creep.
No system access. We work from read-only exports, your procedures and time with the people who do the work.
Every finding classed honestly: process fix, plain automation, or genuinely AI. When the answer is no build at all, we say so.
Nothing replaced to make room for us. We build across Sage, SAP Business One, Syspro, Xero and whatever else you already run.
Same measurement, 90 days later. Every build carries its own success numbers, agreed before work starts, and we take the sample again the same way.
How can you reach us?
Email hello@embrworks.co.za, or tell us what you're working around using the form. We'll come back to you within two working days. The EMBR team, Johannesburg.
Tell us what you're working around, and we'll come back to you within two working days.
01You write two linesWhat you're working around. We read it the same day.
02A 30-minute callWithin two working days. We ask what the workaround costs you, and say which stage fits.
03A written scopeFixed fee, what you get, when. Nothing starts until you've signed it.
Tell us what you're working around
Engagements start at R50,000. Every fee is fixed and agreed in writing before work starts. No hourly billing.
01Two lines from you, we read it the same day.
02A 30-minute call, within two working days.
03A written scope, fixed fee, nothing starts until you sign.
Your route from the pricing page
Thank you. We'll come back to you within two working days.